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communications

What our partner colleges and universities are reading

4 min read

Utilizing Technology for Graduate Recruitment

Recruitment tools continue to evolve. What started with punch cards and simple...

3 min read

How Onondaga Community College Revolutionized Student Success with Texting

Community colleges and their students are faced with unique challenges. 

For...

5 min read

Managing Burnout Across Your Campus

 

The pain points for higher ed professionals are numerous. When there are...

3 min read

Engaging Parents of First-Generation Students

It is no secret that parents play a big role in the college search process with...

6 min read

How to Plan Successful Engagement Campaigns

Many higher ed professionals run student engagement campaigns, but most are...

6 min read

New Text Opt-In Requirements for Higher Ed Texting

📣 New Industry Standards for April 2022 📣

Industry-wide standards now require...

4 min read

Rethinking Parent Engagement in Higher Ed

Parents are very involved in their children's college search process. According...

5 min read

How East Tennessee State University Uses Data to Text Students

Personalizing your communications helps increase student engagement. The more...

5 min read

Modern Giving Day Strategies

Spring is right around the corner, which most likely means your institution has...

2 min read

2021 Higher Ed Website Benchmarks

Colleges and universities spend the majority of their marketing budgets driving...

4 min read

Reaching Community College Students

It’s no secret: Community colleges have borne the brunt of enrollment fallouts...

6 min read

Higher Ed Trends to Watch in 2022

Higher ed has evolved dramatically in the past several years. Schools raced to...

3 min read

The Modern Framework to Higher Ed Budget Planning

Year after year, colleges and universities are expected to meet loftier goals...

4 min read

When, How, and How Often to Text for Higher Ed

“When is the best time to text students?” “How often should our school use...

4 min read

Why Your CRM Isn’t Built for Texting Students

Your college's CRM is a powerful tool in your communication strategy. But using...

1 min read

What Students Want - Insights on the Future of Higher Ed

What do students want from your school?

You've got to ask them to get an answer.

5 min read

Best Practices for Higher Ed Parent Engagement

The future of parent and family engagement is here, and parent involvement in...

5 min read

Gen Z Parents & Their Role in the College Search Process

Move over helicopter parents, we've officially entered the reign of the...

3 min read

Recruiting First-Generation College Students

First-generation students are among the most highly sought in higher ed, and...

2 min read

Top 5 Reasons to Have a Chatbot on Your College Website

Do you browse the internet during banking hours or are you on your phone at...

2 min read

What Students Are Looking for on Your Website (And How to Make it Easier to Find)

According to RNL's 2021 E-Expectations Report, a college's website is the most...

3 min read

4 Hyper-Personalized Communication Tactics Other Schools Aren’t Using

Students can buy cars out of a vending machine in minutes. The pedestal on...

3 min read

How to improve online student engagement

Online and community college students are typically self-starters looking to...

2 min read

Reaching More Students with Conversational Marketing

Schools that provide students a better website experience will thrive.

Is...

3 min read

Why your Mongoose CSL is your secret weapon

Mongoose Client Success will Miyagi you to the All Valley Tournament Texting...

4 min read

Mongoose values - who we are and why we do it

Values (noun-plural): principles that guide behavior and, ultimately, culture

A...

2 min read

Why your college faculty should be texting students

Even the most organized, experienced, and diligent teacher cannot control their...

2 min read

How an intelligent virtual assistant helps visitors accomplish tasks

Harmony, the intelligent chatbot from Mongoose, is a self-service technology...

2 min read

How an intelligent virtual assistant can help you meet retention goals

By easily helping students accomplish tasks, Harmony keeps them engaged...

2 min read

What is a Chat Playbook?

If your college is considering chatbot or webchat technology, one of the first...

2 min read

Does your college website pass the 10-minute tuition search challenge?

Recently, Akil Bello, the Senior Director of Advocacy and Advancement at...

6 min read

How a higher ed institution increased conversions by 518% with ChatBot

Visitors to higher education websites expect to find information or complete a...

2 min read

The difference between chatbots, AI and live chat

Does your college need a chatbot, AI or live chat?

These three terms are often...

1 min read

Why does your college need a texting communications plan?

Let’s say you decide to use texting as your primary means of communicating with...

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Get Cadence and Harmony

Start engaging your audience with powerful conversational software.

Request Demo