Texting solutions for higher ed

Don't just text students, reach them. View all features »

Enterprise

Achieve campus-wide engagement.
LEARN MORE

Enrollment

Connect with prospective students.
LEARN MORE

Student Success

Increase retention with current students.
LEARN MORE

Advancement

Improve alumni relations, stewardship, and donations.
LEARN MORE

Sign up for updates

Stay up to date on the latest industry trends.
[FREE GUIDE]  Texting Across the Enterprise DOWNLOAD
ELEVATE 2019  Join us in Puerto Rico for our annual user retreat. REGISTER NOW

Are your phone calls to students drowning in a sea of robocalls?

1 min read

With robo-dialing on the rise, more and more students are ignoring phone calls.

“You’ve won a cruise.” 
“You owe the IRS.”
“Stay on the line for an important update on your credit account.”

While the messages you send are far more important than the constant stream of robocalls students have to deal with these days, you should consider that you’re not the only person trying to get a hold of them, and those calls might be met with the same trepidation as scams and phone spam.


A deluge of robocalls is enough to frustrate anyone, and many students develop the habit of turning off notifications and ignoring their incoming calls altogether. It leads to fewer responses, fewer returned calls and, eventually, less revenue for your institution.

Consider a multi-tiered approach to set up your phone calls. Send a text or email to your students informing them to expect a phone call at a certain date and time. Use texts as reminders to any deadlines or important dates as a follow-up to your calls.

Some people prefer communicating by email. Some love the immediacy of a text. It’s impossible to reach every student with the same approach, so the more methods you use, the better your chances of building relationships. And the more you cater to students' preferences, the better their experiences with your communications. Texting may be very private to most individuals, but the majority of students state that they want to be texted if the information is relevant.

If phone calls are working for your institution, you shouldn’t stop that approach, but adding texts, emails, and/or mailers to your strategy will help you reach more students.

FREE GUIDE: Developing a Texting Communications Plan for Current Students

Trending

How to text students and parents without breaking privacy laws

You already manage student privacy when it comes to emails, phone calls and other channels. The good news is that texting is just another medium. Yes, there are a few special things to keep in mind, but it’s actually fairly simple to be in compliance. Here’s what you need to know.

Continue reading »
Communicating with parents of prospective students

There is no denying the importance of the parents’ role in college application process. Schools that find effective ways to communicate with parents will have an upper hand when it comes to college admissions. This guide will help you identify who you’re talking to and how to best earn parents’ trust.

Continue reading »
Legalities of texting students

You want to text students. But you don’t want to break the law. (Orange may be the new black, but it’s still not your color.) Lucky for you, it’s fairly easy to stay in compliance.

Continue reading »
[FREE GUIDE]  Developing a Texting Communications Plan for Current Students DOWNLOAD