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Validating Higher Education Visionaries

Best practices for texting students

If there’s one thing to take away from this blog, it’s this: Before you hit send, ask yourself, “Is this valuable information for students?” While texting is a powerful way to engage prospective and ...
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15 texting templates to make your life easier

Save time and improve response rates with these convenient templates We’ve talked in the past about how important texting templates can be for your school’s communications strategy. Like any other ...
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Effective use of texting across the enterprise

Panelists from Daemen College and Plymouth State University will speak with Mongoose’s Amanda Torrelli to share how they’ve implemented texting solutions. You’ll hear their success stories and best ...
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[Case Study] Texting at Carroll University improves student outcomes

It’s no secret that text messaging is the preferred method of communication for today’s students over email, direct mail or phone calls; in a recent report1, nearly 80% of prospective students said ...
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Communicating with parents of prospective students

There is no denying the importance of the parents’ role in college application process. Schools that find effective ways to communicate with parents will have an upper hand when it comes to college ...
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When (and when not) to use automated text messages

If your school is utilizing a text messaging platform to communicate with students, you’re already basking in the glory of the convenience and manageability. But there’s still plenty on your plate ...
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ELEVATE recap: Experts discuss texting with students

It’s always interesting to see what leading institutions are doing to leverage students' medium of choice - texting .
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Ask a 1940's Admissions Dean, Bertram L. Burnside

Dear Bertram: Should I partner with the Common App or the Coalition App? I am considering including a shared application system for next year’s class. Will adding one or both of those applications to ...
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Why it’s important to share your texting successes with others on campus

Texting is an extremely simple medium to use - but it’s just as easy to misuse.  With something so highly personal - incorrect usage of texting is not only ineffective - it can do more harm than ...
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Texting templates are guidelines for success

Texting templates are critical because (and be careful not to fall off your seat) not all staff are wonderful copywriters. In working with over 400 institutions to help develop their texting content ...
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Cadence by Mongoose - Higher Ed's preferred texting platform