Texting solutions for higher ed

Don't just text students, reach them. View all features »

Enterprise

Achieve campus-wide engagement.
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Enrollment

Connect with prospective students.
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Student Success

Increase retention with current students.
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Advancement

Improve alumni relations, stewardship, and donations.
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News & Events

6 min read

Higher Ed: Challenged as Never Before

Recently, Scott Jaschik, the co-founder and editor of Inside Higher Ed gave the keynote presentation at ELEVATE 2018, our Mongoose user retreat. Scott spoke about the many challenges facing higher ed professionals and what institutions are doing (or need to do) to survive in the current social/political/economic climate.

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28 min read

Developing a texting communications plan for current students

Your success depends on your ability to communicate with students, and a good strategy creates the best results. This guide will help you identify attainable goals for your department and then show you how to install a plan to reach them, including important best practices to avoid pitfalls and increase your reach.

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2 min read

Which departments should be texting?

Texting can help many departments in your institution reach students. When deciding to make texting an enterprise solution, consider which departments are having the most difficulty communicating. That might be the best place to start.

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27 min read

Social media in higher ed

Chris D’Orso, Associate Director of Admissions at SUNY Brockport, discusses social media in higher education, with tips on managing various school social platforms, interacting with students, and finding the right times to inject personality into your posts. Mongoose’s Mike Kochczynski hosts the conversation.

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3 min read

Best practices for texting students

If there’s one thing to take away from this blog, it’s this: Before you hit send, ask yourself, “Is this valuable information for students?”

While texting is a powerful way to engage prospective and current students, there are right and wrong ways to do it. Here are some tips for effective SMS texting.

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3 min read

Five novel uses of texting to engage students

You already know that text messaging is the preferred method of communication for today’s students. Maybe you’ve even implemented texting on your campus (in that case – kudos to you!). There’s no question it’s the simplest, most reliable solution to reach any cohort on campus.

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5 min read

[Case Study] Texting at Carroll University improves student outcomes

It’s no secret that text messaging is the preferred method of communication for today’s students over email, direct mail or phone calls; in a recent report1, nearly 80% of prospective students said they are open to receiving text messages from colleges and universities. However, less than 50% report being offered the option to text. How should institutions address this gap by reaching students the way they prefer?

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2 min read

Why it’s important to share your texting successes with others on campus

Texting is an extremely simple medium to use - but it’s just as easy to misuse.  With something so highly personal - incorrect usage of texting is not only ineffective - it can do more harm than good. If you and your department have had successes, yell from the rooftops and be a student engagement champion on your campus. Your feedback assists other departments on campus and could lead to additional opportunities to reach institutional goals. Plus, you might even elevate your own reputation on campus as more of a strategic thinker and leader.

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2 min read

Text nudges to engage students

You can see how texting in general is effective, so it’s time to take a deeper look into how it can fit into your overall communications strategy.

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1 min read

Why do you need a texting communications plan?

Let’s say you decide to use texting as your primary means of communicating with students (which seems like a smart move because it is, for the most part, the only way students send and receive information). What’s the worst that can happen?

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Trending

How to text students and parents without breaking privacy laws

You already manage student privacy when it comes to emails, phone calls and other channels. The good news is that texting is just another medium. Yes, there are a few special things to keep in mind, but it’s actually fairly simple to be in compliance. Here’s what you need to know.

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Communicating with parents of prospective students

There is no denying the importance of the parents’ role in college application process. Schools that find effective ways to communicate with parents will have an upper hand when it comes to college admissions. This guide will help you identify who you’re talking to and how to best earn parents’ trust.

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Best practices for texting students

If there’s one thing to take away from this blog, it’s this: Before you hit send, ask yourself, “Is this valuable information for students?”

While texting is a powerful way to engage prospective and current students, there are right and wrong ways to do it. Here are some tips for effective SMS texting.

Continue reading »
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