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Lauren Mack


Recent Posts

3 min read

Automation with Cadence takes texting for higher ed to new heights

Your staff’s time is limited - let the automation features in Cadence do the heavy lifting

When developing a texting campaign for any of your constituents - prospective applicants, current students, alumni, or parents - finding a happy medium between personalization and time management is key. Texting with Cadence makes it easy to do both.

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2 min read

High Speed Sending streamlines Advancement efforts

Fast text delivery and quicker responses will raise efficiencies 

Your fundraising plans have been executed and it’s time to hit the “send” button on a text asking for donations. With thousands of college alumni contacts on the receiving end, that text could take hours to reach its destination - and even longer for responses to get back to your team.

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1 min read

Texting with Cadence creates real ROI for Admissions departments

Meet prospective students where they are: their phones

Your Admissions team likely uses a few different channels to communicate with prospective students and their families - emails, phone calls, brochures, postcards, etc. And while all of these channels have a valuable place in a communications strategy, they don’t compare to the open and response rates that you get through texting.

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2 min read

Advance your institution's communications with Auto Reply

When the staff at your college or university sends a text, it’s only the beginning of the communication. Hours go into monitoring an inbox, investigating problems, responding to students on time, and following up when necessary. 

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2 min read

How to integrate the Cadence texting platform with your CRM

Texting platforms are designed to make it much easier to reach constituents. CRM systems need to be the system of record for contact data and, ideally, have records of all communication from any medium. Making sure the two systems integrate is essential.

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